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CAMPAIGN

Wayfinding

Peoria, IL
Wayfinding
Description:

Provide adequate wayfinding throughout the downtown for pedestrian and vehicular traffic. The signage should be attractive, comprehensive, uniform, and easily update-able! The goal of the wayfinding would be to improve the movement of people around the downtown and to advertise the many amenities the city has to offer.

Colt Sandberg Peoria, IL

MUST create designated pedestrian area.
Portions of Main St, and Water St are both great candidates. Plenty of parking, need humans, bikes, skaters, runners using it.

Jake Hamann Peoria, IL

Downtown Peoria needs a cohesive and visually attractive wayfinding strategy. As part of the DDC Marketing Committee, I've developed some conceptual branding elements for the various downtown districts that could be used on signage, maps, etc.